- discipline

identity & branding



- client

gpmx hk

 

- location

hong kong, hk

- case study

this was our first project with an overseas company (hong kong). a group of 3 young mexican entrepreneurs allied with a chinese company to create a trading company under the name of global pro merch exchange (gpmx).  

we had the privilege to design for them their identity and branding.

 

some of the guidelines / requirements of our client were:

- constant movement and communication with clients around the world.

- sea containers. primary way of moving / shipping their products. 

- red colored detail.

- helvetica typography.

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no animals were harmed in the making.    copyright 2017.    bretonstudio